Skip to main content

News story

August 11, 2020

WIPO PROOF

New protection for innovators through digital asset fingerprinting

A new online digital fingerprinting service has been launched to help protect designs and innovations from copycat misuse.

The World Intellectual Property Organisation has launched a new online business platform, WIPO PROOF, which safeguards intellectual assets by creating date—and time-stamped digital fingerprints when information is uploaded.

The assets’ owners receive tamper-proof evidence to safeguard every stage of the development cycle through to commercialisation. The WIPO aims to speed up any later litigation over copyright, design, or patent by recording and confirming each stage.

The WIPO says that the platform can protect any intellectual output generated in the form of a digital file. This could protect designs and other creative ideas, data training sets for algorithms, or research results.

Commercial lawyer Victoria Holland said:

“This has far-reaching effects in potentially protecting intellectual property from misuse or misappropriation, which can be particularly important where the assets themselves may not satisfy the requirements for registrable or unregistrable IP rights at a point in time.”

Registrable IP rights require registration to secure protection; unregistrable rights cannot be registered; they arise automatically through usage.

Victoria added:

“In our increasingly digital world with increased collaboration, breaches of IP security are at a heightened risk, so anything that creators can do to protect themselves is important. This development has implications for a wide range of situations. For example, a concept for a television show could be ‘fingerprinted’ before ideas are shared with a broadcaster; or in situations such as tech development or scientific research, where originators wish to open up their ideas to shared development, the original concept can, in theory, be secured before doing so.”

The cost of each WIPO PROOF fingerprint token is set at 20 Swiss Francs. You can also buy them in a bundle. A simple infographic from WIPO shows how the new process works.

Call corporate and commercial partner Victoria Holland today.

Note: This is not legal advice; it provides information of general interest about current legal issues.

Stay in touch

Subscribe to our newsletter

Stay in touch

By completing your details and submitting this form you confirm you are happy for us to send you marketing communications and that you agree to our Website Privacy Policy and Legal Notice and to us using Mailchimp to process your data.


Sending

News/Insight

  • Pension and inheritance tax changes from April 2027: why now is the time to review your will and estate plan
    From 6 April 2027, most unused pension funds and pension death benefits are expected to be included in a person’s estate for inheritance tax purposes. This article explains what the changes could mean for families, pension nominations, wills, chari


    Read more
  • What happens when company owners disagree? The key to keeping private companies running smoothly
    Director and shareholder disagreements can quickly disrupt a business if they are not addressed early. This article explains what disputes can mean for a private company, how they can be avoided, and how legal advice can help protect stability and su


    Read more
  • SMEs urged to review risks as liability rules expand
    New criminal liability rules taking effect on 29 June 2026 will make it easier to prosecute businesses of any size where senior managers commit offences while acting on the organisation’s behalf.


    Read more
  • AI-written grievances add new pressure for employers
    AI is making it easier for employees to produce detailed, formal-looking grievances that refer to legal concepts and workplace rights. For employers, the key is to look beyond the language, identify the core concern and follow a fair, consistent grie


    Read more
  • What to check in a new build contract
    Buying a new build home can be exciting, but the legal process carries important risks. From long-stop dates and mortgage deadlines to specifications, deposits, service charges and warranties, early legal advice can help protect your position before


    Read more

What they say...

  • Client, July 2026
    Pragmatic, but commercially astute support “Genuinely, we valued your pragmatic, but commercially astute support. It has helped us get this tricky deal over the line in a manner that we both feel supports our needs in a balanced way and gives L

  • Chey, July 2026
    Professional and speedy “I’m extremely happy with the service provided by RIAA Barker Gillette. They were very professional, dealt with my matter at speed and were very accommodating with my disability. I wouldn’t hesitate to use th

  • Client, June 2026
    Thank you “I had a call with Pippa that was not only factual and to the point but also reassuring and very helpful. Would highly recommend.”

  • Client, June 2026
    Trusts services “Very helpful service which solved our problem.”

  • Client, June 2026
    Probate Services “We used Patrice Lawrence to deal with our parents’ probate, and she handled the case promptly, professionally and with the respect due for a matter of this nature.”

Read more
Send this to a friend